Unlocking Customer Engagement
Email Marketing
Convert Leads Into Real Revenue By The Power Of Emailing
When marketing or searching for leads, everyone you acquire it is important to get as much contact information from the prospect as you can. Every business should be collecting customer contact information, especially an email address. Why? So you can add them to your email list so that the many email campaigns we at Digitized Champions Marketing aim to solicitate will be able to reach broader audiences.
What is Email Marketing?
Email marketing is exactly what it sounds like. It is the use of mass or targeted emails to previous, current and prospective clients to continue to build your brand awareness. To becoming a champion of online presence for your industry, we have to reach interested customers where they’re already looking; their inboxes! With email marketing, you’ll be able to stay in consistent contact with your most qualified customers and also nurture fresh leads. This advertisement is a style of marketing that is more personal when done correctly. Our team at Digitized Champions Marketing uses a variety of techniques to provide useful content to achieve desired results. We want to help you segment lists, design email blasts, and launch engaging emails that maximizes open rates and converts leads into real revenue.
What We Offer
With hundreds of email campaigns under out belt, you would be getting a highly motivated team of email marketing specialists who will have your appearance on prospective accounts unmatched.
Highly targeted email campaigns
Beautifully responsive email design
Adaptive campaigns that will maximize ROI
Detailed reports on each email sent
Emails Of Champions
Welcome Emails
Warm welcomes to new subscribers give them the sense of being embraced into their new community! Whether it’s a new client, patient, or email subscriber, a welcome email is a great way to say hello and stay at the top of their mind. You can even go as far as to offer something special as incentive to sign up such as exclusive offers.
Newsletters
In email marketing, brand awareness plays a huge role. Staying in touch with subscribers about your company advancements gives them the sense of feeling of trust in your brand. Informational blogs, details of new service lines or products, employee highlights, and many more puts your subscribers into the family bubble.
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Exclusive Offers
If there is one thing every shopper wants, it would be the opportunity to obtain killer deals! Offering promotions that only email subscribers are privy to such as BOGOs, a percentage off a future purchase, free consultations, and more can get people excited to subscribe and convert.
Drip Campaigns
What is a drip campaign? A drip campaign is a series of automated messages that encourage a subscriber to progress in some way. This campaign can be as simple as a countdown to an event or as complex as targeting audiences with group-specific offers and information.
Our Effective Email Marketing Process
- List Segmentation
Helping ensure the different sections of your email list are receiving content that they are interested in is what we at Digitized Champion aim to achieve with list segmentation. With this, we increase your chances of converting leads into revenue. No matter which stage of the buyers journey you’re looking to send at, our team can provide guidance on how to grow your subscriber list, as well as create strategies built to perform.
- Subject Lines & Pretext
We will get your emails clicked and read here at Digitized Champions Marketing. At the end of the day, the success of an email campaign comes down to the subject line and pretext. These two pieces of content reel subscribers in and urge them to click. The subject is a single line of text that people see in their inboxes when they receive your email. The pretext is a supporting line that further entices the subscriber to open the email!
- Responsive Design
Once your email list is organized in the different sections with the help of our list segmentations, we will be sending out emails with designs that will cause your audience to interact with the email. With our engaging email creations, your audience will see that you are up to date with the holidays, days of the week, and current news with our new email creation software.
- Testing
Similar to digital advertising, there is a learning phase when it comes to email marketing. It’s important in email marketing to have an idea of what your subscribers will connect with from the start; however, as time goes on, our team will learn even more! We can test subject lines, pretext, special offers, send times, and more. Over time, we’ll take the knowledge we’ve accumulated and optimize your strategy.
- Tracking and Optimization
With every email and test that our team puts out in order to make you a champion of your industry digitally, we will continue to track and optimize our work. With the goal of keeping your business at the top of the most popular search engines, optimization is always needed. From open and bounce to click-through rates, we always and continuously track the results of your email campaigns. Every email gives us great insights into what your audience responds to and where we can improve. Within 24 hours of an email send, we’re able to determine if it was a total success or if it’s time to try a different route or campaign.
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